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Digital communication basics

Digital communication is any type of communication that relies on the use of technology. There are many types of digital communication, commonly referred to as digital communication channels. These include email, phone calls, video conferencing, and many types of instant messaging like SMS and web chats. Even blogs, podcasts, and videos are considered forms of digital communication.

  • Advantages: Digital communication is fast, efficient, and convenient. An employee can have a conversation in real-time with a colleague or client from the opposite side of the world without having to leave their desk. Company leaders can use digital channels to communicate with their entire global workforce at once and use corresponding channels to effectively collect feedback from those employees.

  • Disadvantages: Having constant access to communication tools can impact digital wellbeing and make it hard for employees to disconnect at the end of the workday, blurring the line between work life and personal life. Without having a chance to unplug, employees are more likely to experience burnout and other signs of overworking themselves. Digital communication has also presented security challenges for many companies. Every time company data is transmitted over the internet, there is a risk that this information won’t remain private.